A Legacy
Distilled
The Bad Stuff® Tequila embodies a family's dedication to the craft of tequila making, handed down through generations and revitalized by Felipe Soto Mares, our Maestro Catador and Maestro Tequilero.
1926
Original family recipe developed during Prohibition by Roberto Mares Sr.
The journey began with Roberto Mares Sr.'s bootlegging during Prohibition, a legacy carried forward through his family recipe, first made and sold in local California speakeasies.
1994
Craft passed to Felipe Soto Mares from his father, Roberto Mares Jr.
2005
Felipe becomes the first US-based Catador, elevating the brand's expertise in tequila.
2009
Recognition as Maestro Tequilero, affirming mastery over traditional tequila making.
Success at international spirit competitions, including multiple gold medals.
2015
2017
Darren, a serial entrepreneur with a love for car racing, teams up with Felipe in 2017 and broaden their circle of loyal Amigos who enjoy The Bad Stuff® Tequila–additionally paving the way for new additions, including a Reposado, Blanco, and even a 12-year aged tequila.
Introduction of 'Tequila XII', a 12-year aged ultra-premium expression, acclaimed for its exceptional quality.
2020
2022
Awarded 'Best Añejo Tequila' at the World Wine & Spirits Competition, celebrating our continued excellence.
Taste Mastery
Our award-winning tequila owes its exceptional taste to a rigorous process that blends tradition with modern precision. Discover the quality in every pour.